ABOUT


110NOK’Y.LTD is a company which carries multiple brands under its umbrella - ranging from unisex casual wear to high-end custom apparel. It was created on January10th, 2010 in Tokyo.

The Four brands under 110NOK’Y are: YUK VAIN, YUKIKO NISHII, SOME LOVE NIBBLES and the stuff animal brand RUKA.KUMA.




YUK VAIN is a high-end brand designing exclusively men’s jackets and coats.  The inspiration comes from a wide range of deconstructed and distressed urban structures, natural elements and unusual fibers. YUK is wearable art.


YUKIKO NISHII is a men’s brand for commission projects and other custom clothing.







SOME LOVE NIBBLES is a dust mask brand that was created in the tropical. The brand was inspired by the town called Santa Teressa in Costa Rica. This town's roads are mostly unpaved and it gets pretty dusty in the dry seasons. The dust mask is fully functional, yet it's 
fashionable. 

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